LatestLY
Indian right-leaning
Background
LatestLY launched in January 2018 as a digital news and information portal aimed at younger, mobile-first audiences in India. It was founded under the Pittie Group, a diversified Indian conglomerate with interests in real estate, logistics, and media, and operates under the group's media arm, IN10 Media Network, which rebranded as The EPIC Company in November 2025. The outlet covers a broad range of topics—politics, sports, entertainment, lifestyle, and technology—with a particular focus on Indian news. Media Bias/Fact Check rates it as right-biased, noting that its editorial decisions tend to favor the Indian nationalist government of Prime Minister Narendra Modi; examples include soft-pedaling stories critical of the Modi administration and amplifying favorable coverage. The outlet has also received a mixed factual-reporting rating, partly due to a failed fact-check and apparent self-censorship on sensitive government topics. LatestLY is funded primarily through digital advertising, the dominant revenue model among Indian news websites. It participates in the Google News Initiative's Indian Languages Program, which provides training and technology support to digital publishers in India.
Sources
- Latestly – Bias and Credibility - Media Bias/Fact Check
- IN10 Media Network - Wikipedia
- IN10 Media Network rebrands as The EPIC Company - Exchange4media
- About Us | Latestly.com
- LatestLY - Crunchbase Company Profile & Funding
- Pittie Group | Diversified in Real Estate, Logistics, Consumer & Media
- LatestLY Bias Rating & Political Leaning - Biasly
Profile compiled 2026-09-15; refreshed when ownership, funding, or the administration changes.