Outlet profile

NaturalNews

U.S. right-wing, conspiracy and pseudoscience-oriented

Owned byFounded and controlled by Mike Adams ("the Health Ranger"). It is part of his network of sites, which includes NewsTarget and Brighteon. Adams is the main owner and editor.

FundingMainly online advertising and sales of supplements, food and other products from Adams's related businesses. Media Bias/Fact Check says it is funded by online advertising. I did not find public financial disclosures.

On the administrationmixed

Background

Mike Adams founded NaturalNews in 2005 as a platform for natural-health, supplement and anti-pharmaceutical content. Over time it added politics, conspiracy theories and attacks on mainstream medicine, vaccines, climate science and government. Researchers have called it a major source of online health misinformation. An NBC News analysis of coronavirus content and a 2020 report from the Institute for Strategic Dialogue both flagged it. Media Bias/Fact Check rates it as extreme right and a conspiracy and pseudoscience source, and the Genetic Literacy Project has called it a leading anti-science site. Facebook suspended the site's page in 2019, and Adams responded by urging President Trump to use the military against tech companies. Google and social media platforms have also limited its reach, and Adams has moved much of his content to his own platforms, such as Brighteon. In the second Trump term the site has generally backed Trump and the MAHA movement. In October 2026, though, it published pieces saying MAHA was "fracturing" and had "betrayed its base." It also criticized RFK Jr. over his comments on Israel and genocide charges and called for his resignation. Its overall perspective is populist, anti-establishment and distrustful of government, medicine and media. Its claims often fail fact-checking.

Sources

Profile compiled 2026-10-17; refreshed when ownership, funding, or the administration changes.

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