Qué Pasa Media

U.S. Latino community-advocacy, left-leaning

Background

Founded in 1994, Qué Pasa is the oldest and most widely distributed Spanish-language newspaper in North Carolina, publishing distinct weekly print editions for the Charlotte, Research Triangle (Raleigh/Durham), and Piedmont (Winston-Salem/Greensboro) markets. The paper is distributed free of charge at restaurants, grocery stores, and other high-traffic locations in Latino neighborhoods, reaching an estimated 85% of North Carolina's Hispanic population across those three metro areas. It is operated under the nonprofit Acción Hispana, whose mission is to educate Hispanic individuals living in North Carolina so they can make informed decisions about issues affecting their lives. The organization is led by and staffed largely by first-generation immigrants from various Spanish-speaking countries, and its editorial coverage centers on local news, immigration policy, health, employment, and community resources. Financially, the outlet relies heavily on advertising — program services account for roughly 91% of revenue in recent IRS filings — with smaller income from donations and grants; it has received Knight Foundation support to strengthen its digital operations. Its editorial orientation is frankly advocacy-oriented: it describes its work as helping Hispanic families 'stay informed, safe, and empowered,' language that reflects a community-service rather than neutral-observer role. Since the second Trump administration took office in January 2025 and launched aggressive immigration enforcement in North Carolina — resulting in more than 6,300 arrests in the state by mid-2025 — Qué Pasa has covered those operations from the perspective of affected immigrant communities, consistent with its longstanding editorial identity.

Sources

1. Qué Pasa (newspaper) – Wikipedia
2. Quiénes somos – Qué Pasa Media
3. About Us – Acción Hispana
4. Accion Hispana – Que Pasa (ProPublica Nonprofit Explorer)
5. Accion Hispana – Que Pasa (Cause IQ)
6. Advertise with Us – Acción Hispana
7. Covering the Raids – Columbia Journalism Review
8. Qué Pasa Media Network – Muck Rack

Profile compiled 2026-07-31; refreshed when ownership, funding, or the administration changes.

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