Pressure of Truth
Exposing the spin on all sides of the news.
Outlet profile

Gallup

U.S. polling and analytics firm (survey-based, not ideologically aligned)

Owned byGallup, Inc., a privately held, employee-owned company headquartered in Washington, D.C. The founding Gallup family sold its stake in the late 20th century. Gallup merged with Selection Research, Inc. of Lincoln, Nebraska, in 1988.
FundingMostly commercial revenue. It sells management consulting, workplace analytics, and the CliftonStrengths assessment, and it publishes books through Gallup Press. It also does contract research for businesses, governments, and foundations. Its public polls, such as the World Poll and the Gallup Poll Social Series, are partly funded by this business and by sponsors and partners.
On the administrationmostly neutral

Background

George Gallup founded the company in 1935. It became a household name through its presidential approval ratings, which began in the Franklin D. Roosevelt era. Gallup moved from Princeton, New Jersey, to a Nebraska-linked structure after its 1988 merger with Selection Research, Inc. It later became an employee-owned business based in Washington, D.C. Over time it moved heavily into workplace consulting, the CliftonStrengths assessment, and global surveys such as the Gallup World Poll. It has faced the usual polling criticisms about methodology and accuracy. In 2013 it also settled a False Claims Act case with the U.S. government over contract billing. In February 2026 it announced it would end its roughly 88-year-old presidential approval series and stop publishing approval or favorability ratings of any political figure. It said this reflected a shift toward research on issues and conditions that shape people's lives. Its last Trump reading, from December 2025, was 36% approve and 59% disapprove. Some commentators noted the timing, but Gallup said the decision was unrelated to Trump's low ratings. Its surveys on issues, economics, and well-being are generally treated as non-ideological, though like any pollster it can be criticized over question wording and topic selection.

Sources

  1. Gallup To End Tracking Of Presidential Job Approval (Deadline)
  2. Gallup's presidential approval ratings poll is ending after eight decades (Axios)
  3. Gallup ending presidential approval ratings as Trump's dips below 40% (Detroit News)
  4. Gallup, Inc. (Wikipedia)
  5. Polling Firm Gallup Lands In Legal Hot Water (NPR)

Profile compiled 2026-10-21; refreshed when ownership, funding, or the administration changes.

← Back to track record